Start by Firing Everyone

Early on in my career, I was asked to take over a regional service company with over 280 technicians and operating in 4 states. Having worked for another company in the same ownership portfolio, I was very familiar with the business I was tasked to take over and even assisted them with some management development stuff along the way.

Standing in the owner’s kitchen, I was offered the position and before I could even censor myself, I blurted out,

“I don’t really have the resume for this but I will work my ass off to make it work. And… I’m probably going to fire all of your managers…”

Not unlike other small businesses that grew quickly, the company had taken its high performers from front line positions and promoted them into management. Truthfully, this can work but it takes a special kind of talent to make this transition. They didn’t have many special talents.

The company was facing their first possibility of losing money in the business despite being busier than they had ever been. Productivity, quality and employee retention were all down dramatically.

True to my word and over the next two years, I did work my ass off and I did fire almost all of the office managers. Some were incompetent, some were bullying their staff and some were even stealing. Firing people sucks- except the one that was bullying his staff. I still reflect on that being the only time I’ve fired someone and actually enjoyed doing it. He was a jerk and he was treating our people like garbage.

I didn’t issue pink slips from a corporate office on a Monday- administratively eliminating all the managers in one big sweep. We took some time to understand each circumstance which either confirmed or disputed our belief in each manager’s ability to drive the business forward. We talked to their techs, their warehouse managers, their office managers and even the people in central operations about how each of them was performing. Pretty soon, we didn’t need to ask the questions- people were coming to us with feedback and suggestions.

We also changed the pay from a seniority model to a performance tier system, retrained techs, replaced the fired managers with a mix of internal and external folks, bought new equipment and tools, developed professional operating practices and even added a middle tier of management to push the transition. There was much more but listing it all is tedious reading and tangential.

The company turned the corner over an 18 month period driving up productivity almost 50%, reducing turnover 60%, opening two new offices, growing to over 400 technicians and adding almost 30% more revenue. The best part was the profitability was higher than ever.

As a business grows in size, complexity or depth, you will have people who can make the transition and those who can’t. Can you development them? Are they worth developing? Do they embrace and promote your company’s culture?

I have seen where companies don’t ask these questions because they are afraid of the answer- they have folks that can’t or won’t take the next steps with them. You know the symptoms of those decisions; people are shuffled around into different positions without increasing responsibilities, new hires and installed around them to fill gaps in ability and even creating positions for people that are unnecessary or redundant.

Making these decisions comes with sleepless nights and repeated moral compass calibrations but not making these hard choices can cost you your profit margin or worse.

Deflated Leadership Around Deflated Footballs

Tom Brady and the New England Patriots were just served their punishment by the NFL for the organization’s participation around the deflation of footballs used in the AFC playoffs games last season. In journalistic shorthand, this has become known as “Deflategate.” Brady received a four game suspension, the team was docked $1 million and lost some draft picks.

There is plenty of teeth-gnashing by the devoted Patriots fans and detractors alike regarding the severity and impact of the punishments handed down by the league. But that isn’t what this article is about.

What has been most interesting to me is the lack of leadership we are seeing from Robert Kraft- the owner of the Patriots and the Patriots as an organization. For those non-NFL fans out there, it is important to note the Patriots have been one of the most successful teams in the modern NFL. Robert Kraft wielded tremendous influence and respect among other NFL owners and the Commissioner Roger Goodell. It is also worth noting the Patriots were caught cheating in 2003 as well (Spygate).

Unfortunately, Mr. Kraft and the Patriots have not shown the same kind of leadership during this latest controversy that previously allowed them to rise to the premier franchise position in the NFL and garner worldwide respect as a winning organization. Let me break down some of the leadership mistakes I have witnessed.

Take responsibility and own the issue

Robert Kraft has been resolute in his objection to almost everything the league did as part of Deflategate. He questioned the motives, he asked for an apology from the league, he argued the investigation results and methodology and even railed against the punishment handed down. Despite a mountain of circumstantial evidence that would be enough to bury any public company’s CEO, Kraft refuses to take responsibility for his organizations problem. Deflecting blame and accountability makes him look weak as a leader- ineffective at dealing with issues and problems the team is facing.

Be clear and be consistent

After stating the Patriots would accept the findings of the league and subsequent punishment, Kraft ferociously complained about the severity of the fines, suspensions and forfeited draft picks once the sanctions were announced. He is sending the message to his team that you should say the right things only when you get what you want (or think you will).

Maintain a unified voice

Don Yee is Tom Brady’s agent. He has gone on almost every major and minor news program to skewer the investigators, league offices and anyone else associated with the prosecutorial side of the controversy. Don Yee is not a member of the Patriots organization and instead of trying to reign him in, the Patriots seemed to turn a blind ear to him and allow him to act as a defacto attack dog. Yee comes off as petty and self-serving and that doesn’t help the Pats in the short or long run. Everyone speaking on your behalf become the collective reflection of your organization.

Censor yourself as needed

You can’t put toothpaste back in the tube. Similarly, once you impugn your employer (NFL), boss (NFL Commissioner) and co-workers (GMs and owners from other teams), whatever positive legacy you once enjoyed quickly disappears. Kraft was one of the most revered owners in the league and was widely seen as the model for all NFL owners- and for good reason. He is incredibly charitable, he influenced important regulation and rule changes for the NFL which helped its popularity soar and, most important to his fan base, his team wins consistently.

Building your reputation as a leader can take years and require tremendous effort. Destroying that reputation can take minutes.

It’s hard to envision an eventual outcome where the Patriots, Tom Brady and Robert Kraft can regain the same stature and respect they commanded before this latest controversy. It will be really intriguing to see, with the benefit of hindsight, how that diminished reputation was hurt more by their response to the allegations then the cheating itself.

How “Talented” is your Talent Management Team?

We like fancy terms for things in the consulting world. We speak about KPIs, contribution margins and the cost of capital to name a few. Similarly, hiring and development functions have been turned into “Talent Management” which has always sounded a bit more like the job description for someone sitting behind a dais on American Idol, but in fairness, is probably a better term than simply HR.

Recently, I drafted a detailed selection strategy for a client who was using it to enforce the quality of candidates serving their company through a vendor. A little complicated but stick with me. I created the components of what my experience has shown to be important in hiring and retaining the best people.

  1. Candidate Profile- the skills and attributes needed to be successful in the role for which they are hired. Often, top performers are used as reference subjects and their attributes are used for modeling this profile.
  2. Resume Screening- scoring resumes based on the match to the Candidate Profile; the higher the score, the more likely the candidate gets an interview or phone screen.
  3. Situational Interview- questions centered on demonstrated behaviors during specific and actual circumstances that are likely to be replicated in the role for which you are hiring.

Very proud of myself, I presented this to the client’s vendor and expected some kind of appreciative response considering the detail and amount of work I had put into this effort. Instead, I was told they already had a great process and I needed to see what they were already doing. Having more than a few reservations based on their past performance, I agreed to review what they sent me.

About 5 days later, I received what was supposed to be their comprehensive hiring and development program. It was three documents. It had typos all over it. It lacked any kind of detail. It was in multiple languages (not kidding). It had a grammar test that had grammatical errors in the instructions.

Worst of all were the interview questions. They were hiring for sales agents and these were the only questions they were asking:

  1. What is the most significant historical event in the last decade?
  2. If you were president for an hour, what would you do to improve the quality of life for citizens?
  3. Do you agree with the following statement, “Money can’t buy happiness but it can rent it for an hour or two.”

These questions are what you ask an eighth grade student running for president of the debate club, not an adult salesperson in a professional environment. None of these questions will help predict the future performance of the candidate in the role for which you are hiring.

This speaks to the importance of your talent management team and the processes employed to attract, develop and retain the best possible people for your organization.

Think about the basic math of turnover even at entry level positions. Conservatively, let’s assume you have a total cost to hire, onboard, and train to the point of proficiency of $5,000 per person. According to the US Bureau of Labor and Statistics, total separations in February 2015 was 3%. This annualizes to 36%. If you follow this national average and have a small employee base of 25- an arbitrary number- you will replace nine employees per year at a total cost of $45,000. If you successfully improved your retention by 30%, you would see savings of $13,500.

We can get into the breakdown of what causes this turnover and some of it is probably healthy- some people needed to go or wanted to leave. At the most basic level though, it remains about fit and that starts with the hiring process. Top talent is in demand and you will be competing to attract it.

So you have to ask yourself if your Talent Management team is talented enough to get and keep top talent.

Hire Us

Just-in-Time Resources for Entrepreneurial Businesses